Hipster Barbie takes on Instagram

Socality Barbie1

(From Lost at e Minor) Barbie has finally pushed aside her designer gear and embraced her hipster side, all while documenting it on Instagram (with exactly the right filter).

Socality Barbie is an Instagram feed that satirizes the millennial adventurer of social media. Using the hashtags #liveauthentic and #socality, Socality Barbie shines a light on our excessive need to look good on social media.

Though the anonymous creator of this account says it’s all a way to be dishonest: ‘I get it, it’s pretty to look at’, she says. ‘But it’s so dishonest. Nobody actually lives like this. And it’s so overdone that it’s becoming boring’.

As to the inspiration behind Socality Barbie: ‘People were all taking the same pictures in the same places and using the same captions’, the creator says. ‘I couldn’t tell any of their pictures apart so I thought, ‘What better way to make my point than with a mass-produced doll?”

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