Book

02/08/2013

Book heroes keep you company while you sleep

gandalf

(From Geeks of Doom) The large Israel bookstore chain Steimatzky Books have launched a brilliant ad campaign to promote their stores that features readers sleeping in bed beside popular literary characters, like Sir Arthur Conan Doyle’s super sleuth Sherlock Holmes, the wizard Gandalf from J.R.R Tolkien’s Lord Of The Rings trilogy, and Cervantes’ Don Quixote.

Steimatzky teamed up with the Israeli advertising agency ACW Grey Tel-Aviv to create the ads, which all carry the slogan “The right book will always keep you company.”

In the ads, the regular people are seen sleeping in a very IKEA bedroom-like setting with copies of the books that the characters appear in, while those characters lie sleeping beside them.

(read the full story)

 

 

 

 

 

 






 
 

 
tgandalf

This guy travelled across New Zealand wearing a Gandalf costume

(From Lost at e Minor) While planning a six-month trip to New Zealand, photographer Akhil Suhas had a great idea: Why not get Gandalf as his tour guide? In his series, entitled #GandalfTheGuide, Suhas brought along a Gandalf co...
by Adword Norton
0

 
 
sherlock manga

Sherlock Holmes to be immortalised in Japanese manga series

(From The Guardian) Sherlock Holmes has had many incarnations since he was first brought to life by the pen of Arthur Conan Doyle in 1887. This summer, that most British of detectives, who has appeared as everything from a vamp...
by Adword Norton
0

 
 
benedict bunny

Benedict is immortalised in chocolate for Easter

(From Daily Mail) Cumberbitches, rejoice! Die-hard fans of Benedict Cumberbatch can now have a cheeky nibble of the actor’s face after he was immortalised in chocolate. The 400g ‘Cumberbunny’ features the 39-y...
by Adword Norton
0

 

 
dd

New ‘Dungeons & Dragons’ movie will be like ‘Guardians of the Galaxy’ in a Tolkien-like universe

(From Newsrama) Director Roy Lee has some big plans for Warner Bros. upcoming Dungeons & Dragons reboot film – including branching out into not just multiple films, but possibly multiple worlds. “I think it will rea...
by Adword Norton
0

 
 
tolkien

Tolkien poems in school magazine reveal early version of LOTR character

(From The Independent) Two forgotten poems by JRR Tolkien have been found in an old school magazine, with one revealing an early version of a Lord of the Rings character. The previously unseen works were found by headteacher St...
by Adword Norton
0

 




0 Comments


Be the first to comment!


Bir Cevap Yazın

E-posta hesabınız yayınlanmayacak. Gerekli alanlar * ile işaretlenmişlerdir

*

Şu HTML etiketlerini ve özelliklerini kullanabilirsiniz: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>